A website homepage for Tablet & Ticket Co., featuring a display of trophies in glass cases against a green tiled wall. The page has navigation links for 'Display Cases,' 'Industries,' and 'About,' with a contact button at the top right. The headline reads 'Visually Impactful Displays, Built to Perform,' with a green button labeled 'Explore Display Solutions' below.

Tablet & Ticket

Project Objective

Tablet & Ticket is a custom display case company that has been around for almost 150 years. Recently, manufacturing operations moved to Ghent’s facility, while the company maintained its independent brand identity.

I was tasked with redesigning the logo to create a more modern and refined identity while maintaining a connection to the company’s heritage. The mark needed to function both independently and alongside the Ghent brand should a full merger occur. It also had to reflect the company’s architectural focus and stand out within a competitive landscape dominated by simple sans-serif wordmarks and multi-color logos.

The website was developed in collaboration with CreativeFuse, aligning the digital experience with the updated brand direction.

Sketches/Iterations

A collection of hand-drawn icons representing communication, teamwork, time management, security, achievement, and organization.
A black background with green leaf and black ampersand in the center.
Green logo with large letters 'T' and 'T' and a leaf and ampersand symbol in between, with the words 'SINCE 1870' below and small 'co.' in the bottom right corner.
A series of green icons representing various objects and symbols, including a hammer, document with checkmark, padlock, arrows pointing in four directions, shield, person, broom, thumbs up, tie, trophy, eye, gemstone, and geometric shapes.
A set of digital illustrations of maple leaves and decorative lettering in various colors. The leaves include black and white sketches, solid colors, and gradient-filled versions in green, red, orange, beige, brown, blue, and teal. The lettering features cursive, stylized words and initials.
Logo of Tablet & Ticket Co., featuring green leaves and the text 'Since 1870'.
Logo of Tablet & Ticket Co., featuring green text and a leaf design, since 1870.

Final Version

Logo of Tabet & Ticket Co. featuring black stylized text with a green leaf and feather graphic, and the words SINCE 1870.
Logo of Tablet & Ticket Co. with a green leaf and the text 'Tablet & Ticket Co. Since 1870' in green.

Additional Brand Elements

After the logo redesign was completed, I was asked to create a set of supporting icons for the new website. These icons were designed to complement the updated identity, using consistent line weight and visual language.

Pattern featuring black text that reads "Tablet & Ticket" and stylized green leaves, in various sizes and arrangements.
To TITLE
To TITLE
A collection of different styles and fonts of the phrase 'Tablet & Ticket' with placeholder text underneath. Each instance displays a unique font style, from bold and playful to elegant and cursive.
To LP
To LP